I don't like it because it's such a gross sound. It's the sound someone makes when they are about to vomit, so my mind hears that and thinks, "Oh God, what if she spews! No, I don't want to see this!" I guess I can get the appeal of it to guys who like it--she keeps going, even though she's taking it rough, it's all about his pleasure at the moment, he's just so big she can't take it without gagging on it...basic fantasy/ego stroking stuff, so it doesn't offend me, or anything. I just find the sound to be really unpleasant, so it's a turn off.