Triumph International Japan Ltd., a lingerie manufacturer, has created the “Support Japan Bra,” part of a special underwear set featuring messages of encouragement sent from the offices of its group companies around the world to lift the spirits of the Japanese in the aftermath of devastating earthquakes and tsunamis.

“Those who have already left us let us know life is so fragile, and those who are alive let us know life is so strong,” says one. ‘‘Japan’s strength and courage is inspiring the world!’’ says another.

“I read each message myself, and I realized that everyone around the world is sending their support,” said Hikaru Kawai, who modeled the outfit at its debut. “So I decided that I needed to do my best as well.”

Just in case you’re thinking that this is a crass and tacky way for Triumph to profit from the disaster—it is not. The lingerie is not for sale. The ‘‘Support Japan Bra’’ and was created as part of Triumph’s unique concept bra series, which the company releases biannually to reflect social trends of the time.