She has amassed a personal fortune estimated at $2.7 billion by Forbes magazine. She's an iconic daytime talk show hostess nearing the end of a 25-year run and perhaps the most powerful celebrity in the world. She's launching her own television network next month.

So when Oprah Winfrey sits down to talk to Barbara Walters in a primetime interview, how does ABC promote the show?

Oprah Winfrey: 'I'm Not a Lesbian'

That's how.

We totally understand about the news business and how difficult it is to get peoples' attention these days. We have no problem with Barbara and Oprah having a nice chat on television. We don't even mind Oprah denying that she's a lesbian: If she's not, she's not. And she's certainly been a huge supporter, over the years, of LGBT rights.

What we do mind is that ABC clearly thinks the most important and most interesting thing about Oprah Winfrey at this stage of her life is that she is denying that she is a lesbian. Perhaps if ABC identified each person they interview by sexual orientation, then we'd think the Winfrey headline was unremarkable. But they don't, of course.

OK, ABC, you got our attention.

But not our respect.