Always pushing the envelope, American Apparel has come out with a new ad campaign that features the black and white line art of Boris Lopez, an erotic illustrator who’s work has appeared in porno mags for years.

Accompanying the tagline “Cotton. You can feel how good it looks.” are two uncomfortably young-looking nude women with their panties draped around their thighs and/or ankle. And, despite the fact that the pictures previously appeared in such questionable publications as TIGHT magazine, the drawings are … rather artistic, actually.

“I never considered my drawings ‘porn,’ because they're not,” Lopez told XBiz, “A lot of people have the wrong interpretation of this word, we all really know what porn is. They should pay more attention to all the work that's involved in doing an illustration like mine—it takes weeks (sometimes months), they have to pay attention to the detail, the depth, the realism, the concept, the shading, the values ... and how real it looks, which is what confuses people. They have to realize that it's only a piece of paper with some graphite on it! And it's not a real person; it's a piece of artwork that was created with someone's hands.”

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