I have to say firstly, that I am not a big one on the whole "pheromone based" products. Personally, I find it a complete flop when it comes to actually doing as it claims. The Pure Instinct attract cologne is a really sweet smelling, gender friendly,synthetic human pheromones cologne. The .05 fl oz bottle could stand to be a bit bigger but lasts for quite a while on its own. This cologne can be used by a man or a woman. There is a screw off lid that has a thin glass applicator attached to the lid. Simply take the glass applicator and dab a small amount of this cologne anywhere on the body.

Because it contains essential oils, this cologne is meant to work with your own body's chemistry. Meaning, everyone will have a different scent. Some may find that their scent is flowery or fruity or maybe a more musky scent. Depending on your moods and your body's chemistry, you may also find that your own scent will differ at certain times. Say you are menstruating, your scent will differ from that of when you are ovulating because your body's chemistry and hormone levels have changed. So keep this in mind.

I noticed that when I applied it the first time, I was fruity. Some would say that this means you are "horny". (When I demoed this for another company that I was working for, there were many different "meanings" behind the scents. I didn't find this to hold any truth behind it.) When I tried it a few weeks later, it was more of a musky scent that I didn't much care for.

As for the "attractant claim", I didn't find this to hold any truth to it. I wore this out and about at the bar, out with friends or at the grocery store. I personally didn't see any heads turning. Its not fair to claim whether or not it worked on my husband, as he can't seem to keep his busy hands from working on me daily anyhow. So, I can't say that this works as it claims. However, I do say that it is a wonderful cologne to wear just for a daily cologne. Smells nice and lasts forever.

When you apply it, you will notice that it has an oily feel to it. This is because it does contain essential oils. The bottle is a rather "thick" glass, so I don't see any reason why you can't keep it in your purse. Something that did irritate me a great deal though is that the lid leaks like crazy! You definitely have to keep it in a zip lock baggie or something of the like.

I've had this stuff for about 3 years; several bottles of it, mind you. I have to say that it lasts forever and it is wonderful that I can mix this with my original body lotions! Something that I failed to mention in my previous review, was that you can take your body lotion between your hands, dab some of this into the lotion and rub all over! It's a great addition to any cabinet and I highly recommend this to anyone!