Cake Beauty's Indulge fragrance is amazing. It smells like brown sugar, warm vanilla, toasted coconut, and has a powdery fresh hint to it. Just one spritz gives me an amazing, yummy fragrance that lasts at least 12 hours. The scent is strong enough to be noticed, but not so strong that it's overpowering or headache inducing. The only negative thing I can really say about it is that my bottle's package arrived a bit banged up.