This product does exactly as its name suggests- starts it up!

No matter how high or low my sensitivity on any given day, Start it Up increases my pleasure and sensitivity on a level that's not too strong, but just right. I recommend this to any girl who has clitoral sensitivity problems, or just loves clitoral stimulation. Use it when masturbating, with your partner, or even dab a little on when you go out into public for a thrilling sensual secret that may have you running home to play!

I love to experiment fully with products! It is a clitoral gel, yet personally it also feels amazing when applied to other areas during toying or playing with my partner.
Clitoral: An almost instant tingle that builds and lasts for a while! You can reapply as needed. Alone or with a partner, you should have a definite increase in sensitivity.
Vaginally: It has a lovely tingling feeling for me, and gave me an instant strong desire.
Anally: It feels cool and tingly, even when just applied to the outside. I recommend it for anyone adventurous with anal.
Oral: Do not use for oral, it does not taste good! I would suggest having your partner go down on you first before you apply this gel to avoid an unpleasant taste.
Nipples: When applied to nipples that are exposed to air or perhaps the wind of a fan, the feeling I had was lovely, begging to be touched.

In all of these categories having your partner gently blow on the surface the product is applied to can make for some wonderful cooling temperature play!

The first time I used this product, I dabbed a small amount onto my clitoris before making the drive to my boyfriend's house. It felt like the longest drive of my life! This product teased me into a frenzy, and my partner certainly enjoyed how aroused I was upon arrival.

It also might help to add that this review was not based on the first time I used the product, but over at least 20 experiences (and counting!).