I admit it. I wanted to see if this was like a screw or not, and it is. In the pictures it appears to be circular ribs, but it really is one long one. Not that it really makes that much difference, but you can insert the joke of your choice here. There really is only one rib, but it appears there are 24 or so. They are close enough together you can’t really feel them individually while using it, but you are aware there is texture.

This dildo is seven inches long. It is not flared, so do not use it for anal play. It is unable to be sterilized, so if you are sharing, you should use condoms on it, but at the price, it’s affordable for each partner to have one of their own. Of course, being PVC, a condom should be used since it is a porous texture. Not only will a condom help with safety, but it will extend the life of the toy. If you are not using a condom, water and silicone lubes can be used with it. It is quite slick and I haven’t had to use lube at all when using it with no condom. I don't like using condoms with my toys since I don't share and I feel it's an added expense. While this is an inexpensive dildo, condoms for it could add up if it became one of your favorites. I really can’t imagine anyone needing to use lube with this as it gets slippery quite easily. It is a very soft, jelly like feel and quite flexible.

The packaging is a blister pack (cardboard back, plastic encasing the toy.) It really is not useable for future storage, but a plastic zipper bag would work for storage -- and would help keep the smell contained. It is not discrete. It is 7 inches long and the circumference is 4 3/4 inches. Use soap and water for cleanup, but be sure and get in all the ribs. Just be sure and keep anything with lint away from this, and I really recommend checking for lint before usage, but you should with any toy. I recommend storing this in an airtight container so it doesn't attract dust.

The odor is strong. When I take the lid off my toy box, it seems overpowering. I know I'm sensitive to synthetic materials (but otherwise don't have a very strong sense smell) it feels too much. In fact, just having it on the desk as I'm writing this review it's giving me both a headache and a sore throat because of the intensity of the odor. This is not a toy I can use orally because of the smell. I did taste it, and although I've never tasted a yoga mat, it tastes what I would expect a yoga mat to taste like. I do not recommend this for oral. I did like the ridges. They are just big enough to feel good but not so big that they are "too much". They also helped me keep a grip on this toy. This gave me a full feeling when using it, which was neither too much or too little. I often like my dildos to have a head, and this one does not. I also usually like my toys harder, but this toy does its job. To me, it's just a "ye ole basic dildo". There's nothing that really makes it stand out above the crowd of dildos. I wish I would have bought something different, but since I own it, I'll likely use it from time to time but it can't be used with a harness, there is no suction cup, and it can't be used for anal penetration.

One interesting thing about this toy is the noise after you use it for a short time. There is a bit of a squishy sound. Of course, the material seems, at least to me, to get a bit softer once you begin using it.