I love this collar and would recommend it to users who are experienced as well as those who are just getting into the game. I am extremely pleased with this collar, even with the missing ring. It's leather, well made, has great stitching and amazing details, and is great for everyday use as well as just for playtime. I wear this every day and I think you will want to do the same!

This is a very sexy collar that will look great on your partner in your bedroom. As a fashion statement, this works great and you will have no complaints. Just don't purchase this planing on using it for heavy BDSM play, you will be disappointed.

This is a great introduction collar. It's not too intimidating and is comfortable enough to be worn most anywhere. The colors are just girly enough to be worn most places. It is a great collar all around.

This collar is very well made it is very cute. I really like it and plan to get a few other collars. It is going to last a long time and the pink hearts should stay pink for a long time. I do not think the colors will fade and with proper care I will have this for a long time. I am not sure what my daughter paid for this, but it is more than worth every cent she spent on it.

I recommend this to anyone and everyone who likes wearing collars. It's good for everything from cosplaying to bedroom play.

The Heart Beat collar is made for those who want cutesy and girlie features to their collar. Although it is practical and will hold up to some rough BDSM, it's also delicate enough for everyday wearing. Make a fashion statement!

Ruff Doggie Style's Heart Beat Collar is an essential item for those of us with smaller necks. Its quality greatly exceeds what one might expect based on the price tag. You're definitely getting a whole lot of bang for your buck, as well as a lovely collar that will last through many play sessions.

If you're a petite person and into light BDSM, then this collar would make for a good beginning into the BDSM world. This item is very pretty and girlie, a nice alternative to the regular BDSM collar. Make sure to measure your neck before purchasing this item, as it would only fit someone who is petite to average in size. If you're a plus size, skip this item. In the end my cat is wearing it and it looks adorable. Once I lose more weight I will steal it back and wear it.

The Heart Beat Collar is downright cute. It would look adorable on a variety of people, but it doesn't look like EF pictures it. The D-ring is right next to the buckle which makes it virtually unusable for leash use. However, depending on what you want it for, it might be the perfect collar for you.

If you're cutesy, or looking for some twisted sorority role play, its a must buy. If you are looking for something that doesn't make you giggle, stick with black.

You want a collar that's actually sexy. Sure, black and red can be sexy, but this one jumps out and demands to be noticed. It's sexy enough for going out and for staying in, and will definitely stick out in people's minds.