Quote:
Originally posted by
Kayla
I just got my Porn Club DVDs again for this month, and again, I'm impressed that Digital Playground does the Blu-Ray and DVD combo pack. I love having Blu-Ray versions of movies.
I'm curious what the reasoning behind including the two
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I just got my Porn Club DVDs again for this month, and again, I'm impressed that Digital Playground does the Blu-Ray and DVD combo pack. I love having Blu-Ray versions of movies.
I'm curious what the reasoning behind including the two of them together is, though. Is it for better marketing or just to make an interesting combo pack?
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We at Digital Playground realized that even though Blu-ray is an established format, most of our consumers are still playing catch up due the relatively high cost of Blu-ray players and true HD TV's. Now, as prices and cost have come down we are seeing a rising trend in Blu-ray sales.
The idea to package both DVD and Blu-ray in the same box was not only for better marking at the store end, but also so that the upgrading consumer wouldn't have to buy our product twice.